Helping Luxury Brands Forge Dreams with Potent Copy
Your Brand is Phenomenal!
You know it. I know it.
Let’s make sure everyone knows it.
Speak your story
Luxury is unique. And so is your brand. I’ll make sure your audience knows and understands what sets you apart. Whether it’s giving them a peek into your process or conveying the values you stand for.
Sell the experience
I’m not going to sell your product. I’ll be selling the experience your brand enables. I’ll tell them what to expect the moment they step into your universe. You exist to tingle their senses; to make them feel something they’ve never felt before. And I’ll make sure they realise this.
Nurture the Dream
Luxury is all about the dream. Your ideal client is sophisticated, digitally-savvy and has never been more selective. We know your product can ignite their dreams and desires. Let’s make your brand something they aspire to be a part of.
Even a luxury product is at the end of the day, a product. In traditional sense, it is essential to communicate the value derived from it. The value of a luxury product is more emotional than functional. The story is what makes a product luxurious and you can trust me to narrate it well.
HELLO, I’M NEHAD ZEIN
A luxury copywriter and marketer who’s been at it for almost three years. I help luxury brands effortlessly convey the dream to the modern luxury consumer . But enough about me, let’s talk about what I can do for you.
For your brand to succeed, it requires three components. Excellence, Exclusivity and a Price Tag to Match. The role your content plays in communicating and justifying these cannot be understated.
All copy exists to sell. Except in luxury. Luxury copy must also catalyse dreams. Because in luxury, the dream is the product. When we work together, we’re crafting dreams. Dreams that’ll elevate your brand to a higher dimension, something otherworldly. Because that’s true luxury.
Perfection is the child of luxury. And so is your brand. Let’s make sure it gets the attention it deserves.
Check out a few of my projects below to understand how I know what I do.